Header (Tier 1) — leads with complex-case positioning, still client-facing:
“Asylum & Refugee Protection”
“When your case is complicated — a prior refusal, missed deadline, or conflicting evidence — you need more than a standard application. You need someone who builds a case around what makes yours different.”
This does two things: signals to complex/reapplication cases that they’re in the right place, while still being legible to a first-time claimant who isn’t complex yet — nothing here excludes simpler cases, it just positions expertise as the differentiator.
Tier 2 — the expertise/process block underneath, following the framework from before:
- Expertise paragraph (skill → client benefit, no jargon)
- Determine → Define → Deliver, each with plain-language gloss
- Trust/billing line near the CTA